About us

Bright and in sight!

At Neon Kidz, we’ve made it our mission to create bright swimwear and hats that support sun safe adventures!

There’s nothing like a day of poolside fun in the sun! But what if you lost sight of your little one in and around water?

Gone are the days of dark, dull swimwear that is difficult to spot at a distance. We’ve created bright swimwear designs to keep your child bright and in sight so that they can safely swim the summer away. 

Why Neon Kidz?

As a teacher and mother of two in sunny Queensland, our owner, Jessica, knows the importance of ensuring swim safety and keeping kids safe in the sun.

Scrolling online, Jessica learned how difficult it was to spot dark-coloured swimwear in the water. Determined to protect her children, Jessica set out to find bright swimwear designs that would never go unnoticed.

But Jessica couldn’t find what she was looking for. In a world of pool safety solutions, no one seemed to have thought about the benefits of bright swimwear. Neon Kidz was born.

At Neon Kidz, we make it easy to supervise swimming by creating bright, easy-to-spot swimwear. Our goal is to help parents ensure swim safety all year long! Is your child’s swimwear bright enough to see?

Our products keep kids safe from the sun and prepared to face their next adventure!